About Infuse Marketing, a Fractional CMO Agency

About the Founder

As an experienced Fractional CMO, I bring more than 25 years of B2B and DTC marketing leadership and hands-on execution experience across corporate, agency, and entrepreneurial environments. I began my career in marketing research, working with national research firms and large corporate research departments, where I developed a deep appreciation for data-driven decision-making and a lasting curiosity about the “why behind the buy.” That foundation shaped my approach to strategy and continues to influence how I help brands understand their audiences, markets, and growth opportunities.

As the owner of Infuse Marketing and Baby Chick Designs, and through leadership roles including Head of Marketing in healthcare organizations and senior positions within marketing agencies and consulting firms, I’ve led teams, built efficient marketing operations, managed budgets, and developed integrated go-to-market strategies that drive lead generation and customer retention.

I have extensive industry experience including healthcare, med-tech, medical devices, professional services including law and financial services, industrial services, real estate, SaaS, consumer packaged goods, retail, and e-commerce.

Today, as a fractional Chief Marketing Officer (fCMO), I partner directly with businesses that want experienced marketing leadership without the full-time investment—bringing strategic clarity, executional oversight, and a results-driven mindset to help organizations achieve their business goals and maximize ROI.

I work mostly with start-ups, small businesses, middle market businesses, even enterprise businesses who are bringing new products or services to market. One thing they have in common is the need for strategic marketing leadership, without the price tag of a full-time C-level marketing executive. They also need quick GTM strategy and execution. This is where working with an experienced fractional CMO pays off. We are ready to step in, assess your business needs and formulate a comprehensive strategy and assemble the best team for execution.

Connect with Infuse Marketing today to learn how we can help you manage marketing so you can get back to managing your business. We will develop an integrated marketing strategy, manage your team and outside agencies, execute your strategy, set up your marking tech stack, set up your reports and dashboards, continually optimize your campaigns for improvements, track overall return on marketing investment, and help you meet your business and growth goals.